Ford’s supply chain problems include blue oval badges for F-Series pickups

1 min


170
109 shares, 170 points

A Ford F-150 pickup truck is offered for sale at a dealership on September 6, 2018 in Chicago, Illinois.

Scott Olson | Getty Images

DETROIT – Recent supply chain problems for Ford Motor have included a small, yet important, part for the company and its vehicles – the blue oval badges that don nearly every vehicle for its namesake brand.

The Detroit automaker has experienced shortages with the Ford badges as well as the nameplates that specify the model, a Ford spokesman confirmed to CNBC. The Wall Street Journal first reported the problem, including badges for its F-Series pickups, on Friday, citing anonymous sources.

The issue is the latest is a yearslong supply chain crisis that has ranged from critical parts such as semiconductor chips and wire harnesses to raw materials and now, vehicle badges.  

The Journal reported a Michigan-based supplier called Tribar Technologies that has made badges for Ford in the past had to limit operations in August, after disclosing to Michigan regulators it had discharged industrial chemicals into a local sewer system.

A message seeking comment from Tribar was not immediately answered. Ford declined to comment on whether Tribar’s limited operations were connected to the automaker’s name-badge shortage.

A spokesman also declined to comment on how many vehicles have been impacted by the problem.

The report comes after Ford on Monday said said parts shortages have affected roughly 40,000 to 45,000 vehicles, primarily high-margin trucks and SUVs, that haven’t been able to reach dealers. Ford also said at the time that it expects to book an extra $1 billion in unexpected supplier costs during the third quarter.

The announcement earlier this week, including a pre-release of some earnings expectations, caused Ford’s stock to have its worst day in more than 11 years.

Separately, Ford on Thursday announced plans to restructure its global supply chain to “support efficient and reliable sourcing of components, internal development of key technologies and capabilities, and world-class cost and quality execution.”

Source: CNBC


Like it? Share with your friends!

170
109 shares, 170 points

What's Your Reaction?

Cute Cute
13
Cute
Fun Fun
5
Fun
Hate Hate
26
Hate
Confused Confused
16
Confused
Fail Fail
8
Fail
Geeky Geeky
2
Geeky
Love Love
21
Love
OMG OMG
16
OMG
Choose A Format
Personality quiz
Series of questions that intends to reveal something about the personality
Trivia quiz
Series of questions with right and wrong answers that intends to check knowledge
Poll
Voting to make decisions or determine opinions
Story
Formatted Text with Embeds and Visuals
List
The Classic Internet Listicles
Countdown
The Classic Internet Countdowns
Open List
Submit your own item and vote up for the best submission
Ranked List
Upvote or downvote to decide the best list item
Meme
Upload your own images to make custom memes
Video
Youtube, Vimeo or Vine Embeds
Audio
Soundcloud or Mixcloud Embeds
Image
Photo or GIF
Gif
GIF format